Purchasing Airline Tickets? It’s the a la carte line…

Photo Credit: www.spiritair.com

In 2008 the friendly skies have not been so friendly. Travelers have been hit with outrageous fees on top of fees for everything ranging from traveling with luggage to reserving a seat. Capacity has been reduced and routes eliminated. It is surprising the airlines have not started charging a reservation fee for oxygen in case of emergency. Seriously, getting through the ticket purchase process can be just as long and frustrating as going through an airport security line.

Last night, I had the honor of purchasing a ticket for my mother’s pending visit. Based on our locales there is only one airline and one daily flight for non-stop flights, so based on supply and demand theories a premium might be expected to be paid. Luckily, this single flight availability/route is on a discount airline, Spirit Airlines, so we have never had to pay an “outrageous” amount. When comparing other “nearby” airports, there are less expensive flights, but when considering gas prices and time to go an extra hour to this nearby airport, the savings are negated.

I have been purchasing Spirit Airline tickets for more than two years for this particular route and I have been lucky enough to score an insanely good sale price for certain visits. However, regardless of Spirit’s great sale offerings, I was disappointed in my purchasing experience.

The ticket price was acceptable and by waiting an extra day, an unexpected sale was announced which resulted in an additional $25 in savings, which was “lost” as I went through the reservation process and pre-paid the now $15 for first piece of checked luggage fee. But, hey, $25 is $25 and I am not complaining. My recollection of the luggage fee had been $10 for the first bag, so I was left wondering if prices had gone up for this “service”. Where I was shocked is when the seat reservation option came up. Spirit Airlines now charges $10 per seat, per flight, even for online reservations. This is unacceptable. If booking online, travelers should be able to reserve their seat as part of the process and ticket price.

While airlines reportedly are struggling, why tease a customer in with a sale fare only to bait and switch with fee on top of fee. As you approach the end of the buying experience, Spirit Airlines automatically tacks on its fee for its airline insurance, which provides zero protection if the airline goes bankrupt, and $9 for a trial membership in its $39.95 annual exclusive $9 fare club. Both of these items are optional and I did not opt for either, but I felt as though this “suggestive selling” was just more nickel and diming that was unnecessary.

Spirit overall I have had good flying experiences with and again, have scored amazing flight deals. I only wish the Burger King approach would be removed. I highly recommend visiting Spirit’s Web site, www.spiritair.com and sign up to receive its sale notices. A word of caution…be flexible and act quickly.